Over the last decade, sales of bottled water have increased dramatically to become what is estimated to be a US $100 billion industry
From 1999 to 2004, global bottled water consumption grew from approximately 118 billion litres to more than 182 billion litres.
In several cities of the developing world, demand for bottled water often stems from the fact that municipal water supplies – if available at all – fail to meet basic criteria for drinking water quality. But companies manufacturing bottled water are also generating large revenues in developed countries.
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